Massif began in 1999 with the radical concept that the flame-resistant clothing required for search and rescue professionals should perform as well as the high-performance clothing that was available to climbers and mountaineers. Over the following decade, Massif pioneered an entirely new industry and is now the world leader in designing specialized, high-end gear for the people who risk their lives to keep others safe. Today, were leveraging the feedback weve received from U.S. troops all over the world to create an entirely new line of high performance outdoor apparel.